In light of the recent developments, online cab aggregator apps seem to have experienced protests from various parts of the globe. The worst impacted of all being Uber app, that is currently operating across more than 60 countries worldwide. Reasons for the protests primarily range from taxi or public transport unions on account of losing business to safety concerns among consumers and commercial licensing issues. Despite the worldwide backlash, Uber continues to serve its customers and strives to explore new avenues by combining ride-sharing and goods delivery services in some markets.
In this week’s Infoflash edition we look at the current popularity of Uber app and its frequency of usage across various markets. As per our on-device data, Uber app gained highest reach in Mexico followed by India and the US. However, the popularity is yet to see double digit figures in any of these markets. On the other side, weekly sessions on the app recorded to be highest among Filipino smartphone users.